Reflective Jewelry: Our Team

Our Team

Author: Marc Choyt | Tuesday, November 23, 2021

From left to right: Ivy, Michelle, Helen, Marc, Kyle, Madison.


Reflective Jewelry is a small but scrappy team of just six people.

We've been a proud part of the Santa Fe, NM community since 1995. Here's a bit more about each of us:


Marc Choyt and Helen Chantler, co-owners of Reflective Jewelry in Santa Fe, New Mexico

Marc Choyt and Helen Chantler are husband, wife, and co-owners. Helen is Lead Designer and the creative force behind Reflective Jewelry — a company continually re-imagining itself through her aesthetic visions and passions. Marc is President, and has been a pioneer in the North American ethical jewelry sphere since the early-2000s. For more of their story, read on.


Michelle Talley, Master Goldsmith at Reflective Jewelry in Santa Fe, New Mexico

Michelle Talley joined Reflective Images in the summer of 2009. She went to art school and trained as a jeweler, which she has been all her life. Over the years, she has perfected hand fabrication, stone setting and also wax carving. She has several pieces in our Skull Collection. With over twenty years of fine jewelry design and bench experience, Michelle is an excellent technical goldsmith, as shown here with her in her rose and yellow gold Flow Wedding Ring with diamonds. She takes the lead on many of our custom designs. 

As a designer, Michelle’s work tends toward the timeless and classic, yet she is also eclectic. She brings her love of the jewelry making process and her passion for stones and fuses them into her designs. Her pieces will look as good in twenty years as they do today. Michelle grew up in Santa Fe, and enjoys light banter and witty repartee'. She also loves spending time with her family.


Ivy Sanford, Production Coordinator of Reflective Jewelry in Santa Fe, New Mexico

Ivy Sanford joined Reflective Jewelry as Production Coordinator in 2021. She spent many years in Italy, where she obtained her Italian Sommelier certificate and was importing Italian wine before joining us.

She brings years of experience running a small business, and has been an invaluable addition to our team!


Madison, Silversmith at Reflective Jewelry in Santa Fe, New Mexico

Madison, our newest employee, also joined Reflective Jewelry in 2021 as our apprentice Silversmith. We're thrilled to have her!


Kyle Abram, Brand Catalyst at Reflective Jewelry

Kyle Abram has been the Reflective Jewelry Brand Catalyst since first interning at our company in the summer of 2017. His work includes SEO/SEM, as well as writing and researching on topics related to the ethical jewelry space. He is one of the signatories of 2020’s BIPOC Open Letter to the jewelry industry, and is involved with Ethical Metalsmiths in multiple capacities: serving an Editor of their blog The Source and on their newly-formed Action Coalition.


The Reflective Jewelry gallery at 912 Baca St in Santa Fe, New Mexico


About Reflective Jewelry

Reflective Jewelry is America's only certified Fairtrade Gold jeweler and Santa Fe's 2019 Green Business of the Year. We specialize in custom jewelry design and creating new jewelry from old.


Check out our 150+ Five-Star Google Reviews!


Our brick-and-mortar gallery and studio is located in Santa Fe, NM — but we regularly work with clients across the US.

What sets us apart? Explore our artisan approach and our activism.


To reach us, email info (at) or call 1-888-733-5238.


We look forward to working with you!

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