Kyle Abraham Bi
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Jun 19, 2025
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Ethical Outlooks
“It’s essential that we do what we can to live out our commitments,” says Bi. “It doesn’t matter that we’re a small company awash in the seas of a 400-billion dollar global industry. Every single ring we create makes the world that much more beautiful, and that much better to live in.”
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Kyle Abraham Bi
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Apr 07, 2025
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Ethical Outlooks
Our ethical rubies can be traced from mine to market, and are sourced from companies that have set up operations in Sri Lanka, Tanzania, and Malawi. On site, the companies work within their own established fair trade protocols, offering excellent wages and social benefits for the larger communities.
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Kyle Abraham Bi
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Apr 07, 2025
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Ethical Outlooks
As part of our Activism and greater mission to spread awareness of ethical jewelry sourcing, Reflective Jewelry President Marc Choyt often writes freelance articles for trade magazines and appears on podcasts. A frequent topic is his 45,000 word investigative jounalist piece, the Ethical Jewelry Exposé: Lies, Damn Lies, and Conflict Free Diamonds, published in late 2018.
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Kyle Abraham Bi
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Sep 24, 2024
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Ethical Outlooks
“We are proud to be the first jewelers to create wedding rings from this Congo social justice gold,” said Kyle Abraham Bi, owner and CEO of Reflective Jewelry. “This project represents a long-awaited breakthrough with the potential to create meaningful change in our industry.”
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Marc Choyt
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Jun 22, 2022
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Ethical Outlooks
Honestly, a small-scale gold miner in Kenya or Peru could not care less about an “ethical” recycled gold wedding ring shipped to you in a recycled paper or wooden box. This ring has zero impact on their lives, and by choosing it over a Fairtrade Gold wedding ring, you are essentially supporting the status quo.
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Marc Choyt
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May 23, 2022
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Ethical Outlooks
To us, what makes a Sapphire “Ethical” comes down to a few things. One of these is labor conditions at the mine. This includes paying a fair wage, and ensuring safe working conditions. Another is environmental impact. A beautiful engagement ring shouldn’t require environmental degradation. And a third is cutting conditions. Again, this means fair wages and safe conditions.
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Marc Choyt
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Apr 04, 2022
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Ethical Outlooks
There’s a lot of discussion about lab grown diamonds being more “eco-friendly” than mined diamonds. In truth, this depends on where the lab grown and mined diamond were originated. There’s a huge difference between a small-scale miner finding a diamond in the dirt versus a full-on industrial operation that exists in the Northern territories of Canada.
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Marc Choyt
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Feb 16, 2022
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Ethical Outlooks
Choosing a Montana sapphire is a custom experience. We’re a small artisan studio dedicated to producing jewelry that Reflects You in every sense — from the ethical sourcing of gemstones and metals, to the experience of working with a dedicated team of artisans who have cultivated unique skillsets over several decades.
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Marc Choyt
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Jul 23, 2021
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Ethical Outlooks
The most important question to ask your jeweler is: is this piece traceable from mine to market? And yes, this definitely applies to jewelers who use recycled gold wedding rings.
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Marc Choyt
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Feb 16, 2021
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Ethical Outlooks
Most jewelers describe diamond grading in terms of the four C's: Color, Clarity, Cut, and Carat weight. Yet two additional C's are also important. Certification assures that your diamond is what it is being advertised as. Most important of all is the sixth C, Conscience (aka ethics) in diamond sourcing.
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